It’s not common for a creative person to excel at business and marketing. One skill usually outweighs the other. Marketing the Arts is best done by those who are not directly involved in creating it. You can’t be over sensitive if you are good in business, and you can’t be insensitive if you are going to create meaningful pieces of art. Business people know how their world works; it is built on things that have worked in the past, proven methods and safe approaches. A good business model is a sound, logical left-brained piece of thinking, with steps to take to reach the goal.
One of the last things we may think of is a happy customer. Putting that into the mix often stifles the flow. That’s not good business, but it’s certainly good for us. We are feeding our own soul, helping it to grow and express itself in its own unique way.
There are many innovative ways of running businesses now, of course, with the internet so easy to access and use. Creative people, like me, can really enjoy making websites and skimming through hundreds of inspirational images online. I like playing around with the way the pages on my website look, and editing my own paintings. But I know that I fall down when it comes to the promotional and marketing side of it all. I start and then retreat. It doesn’t feel right for me to put ‘BUY ME NOW!’ buttons under my pictures. Feeling isn’t part of most businesses though, is it. What to do??
There’s only one you, only one me. You can’t really copy me, and I can’t copy you either, but together we can move forward by inspiring and supporting each other. We can’t really be in competition with each other if we are both following our hearts. That goes against most business models of course, but creativity can’t be contained or restricted, otherwise it withers and dies.
Copied ideas don’t have the original inspiration or fire behind them, and although art forgers can make big bucks, most people make art because it gives them pleasure and a sense of personal achievement. Essentially we are all unique even if we ‘borrow’ every now and then. When you translate someone else’s idea through your own talents and processes, it becomes your own. That’s different to copying.
For this reason I am happy to share everything I have ever learnt or discovered. All the years that I have spent teaching and encouraging others to discover the joys of drawing have probably helped me as much as my students. Trying to describe the process of drawing in words has clarified and distilled it for me. It has also shown me the simplest ways to teach drawing to anyone who wants to learn.
Perhaps it’s too easy. There are endless books, YouTube films, DVD’s and online courses about art; some are really helpful, others not at all. The temptation is to read or watch the demonstrations and step-by-steps and not actually DO them. There’s no-one there to guide us by saying ‘just look again at that shape, that curve, that form’.
We try to be our own tutor and our own student too, and it can be hard inspiring ourselves and keeping ourselves going. It's difficult to even notice your own mistakes and shortcomings, let alone what to DO about them! Bit like life, really......
I will be forever grateful for my own college tutors and for every artist I have had the pleasure of working with. I think it’s always a good idea to join a group and/or take classes or workshops to keep you inspired and moving forward. There's nothing wrong at all with being 'self taught', but we all learn and grow by looking at other artist's work that we admire, and learning from their experience and knowledge.
Creativity and inspiration are like lighting candles – once you have lit your own you can spread the light far and wide by lighting others. If you keep it to yourself you’ll have no-one to relight your flame if you lose your way!
Here's to a CREATIVE 2015!
The only way I can paint or draw really quickly and accurately at live events is to have complete confidence in my knowledge of the human form and how it moves. My years of studying in life classes have given me a solid feeling for anatomy and a connection to the way we humans fill space. I love working with models, male and female. Human beings are all beautiful, miraculous and unique. It’s a privilege to be able to spend time studying someone’s unique body shape and simply be allowed to stare at them without embarrassment or misinterpretation.
For the last year or so I have been working on a collection of drawings and paintings called ‘Fifty Shades of Grey Nudes’. To see the works so far please visit my Fifty Shades of Grey Nudes site. Here are some of the latest works, which have not been added to the website yet. I would like to exhibit them to coincide with the premier of the film in Malta, but we’ll see what happens.
In much the same way, small children make marks to represent what they see around them. They start with scribbles and random dots, but as they gain control of their hands, the marks become recognisable as people, animals and other objects. They are also happy to copy things that other people draw for them, which is why Maltese children usually draw houses with pointed rooves!
Learning to draw is similar to learning to speak in that it is a perfectly natural thing to do, but for some reason we don't think it should be a slow process of making mistakes and learning through practice. We seem to have an unrealistic expectation of being able to learn a few basic techniques and then turn out masterpieces for everyone to admire.
If you go to a singing teacher he will give you breathing exercises first, not a song. No one would expect you to sing those exercises before an audience.
Do yourself a favour - don’t expect to turn out ‘proper’ drawings when you are doing exercises. They are designed to help you learn to SEE and are steps to being able to draw well. Your progress will show in how differently you start to see things around you, not necessarily in the drawings themselves.......
Never be afraid to make mistakes; they will teach you much more than anything else.
“The sooner you make the first five thousand mistakes, the sooner you will be able to correct them” Kimon Nicolaides 'The Natural Way to Draw'
It all depends on you, and how much you are prepared to invest in practice.
The Veg Box selling genuine organic produce will be open too, plus a new chic little cafe in the grounds.
23 euro for a one-off session, 20 euros if you book for more than one.
Please contact me to book
Saturday Morning Art Club starts this weekend too - on the
27th September at 10 am til 12.30 pm. We will continue to concentrate on good drawing skills, but also work with colour this autumn. I like to mix media and explore new ways of making pictures, so expect some fun!
Classes are held in my studio in ManikataSingle classes are 20 euro or 5 classes (to be taken before December 13th) 85 euro
Again, please contact me to book
I also have a lot of exciting projects in the pipeline - one will be in Sliema and open to children 14 -16, helping them to draw figures in motion. The last class will be at the rehearsals of a Flamenco performance and their pictures will be exhibited in the foyer of the theatre afterwards. More details soon!
I would like to run this course for adults later but I need to find a suitable venue first.
I am planning art classes at a venue in Sliema too, which many people have asked me about. It seems that Manikata is 'too far' for some :-) So I will come to you......
Again, more details coming soon, but please let me know if you are interested, and whether evening or daytime classes are what you are looking for. I will start by running my popular course of basic drawing and watercolour techniques, which helps everyone to start seeing differently and to begin or continue their Art adventure with added confidence and joy. I will add other courses later.
I find that it is always beneficial to work in a group as well as practice on your own. It's always good to see how other people tackle the same or similar subjects. Creativity grows and expands by sharing ideas and inspiration. Always working alone can be stifling and our work may become dull and repetetive.The more candles we light from our own flame the brighter the whole world becomes!
I am really looking forward to cooler weather and to meeting you at my autumn classes.
I love to paint - and draw - and help others to discover their creative side too.....
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